The ""audipohiles" are comparing other factory systems e.g. Audi's B&O, Lexus Mark Levinson etc... If you are willing to spend the money on a "serious" system with proper amplification and equilization control, trust me, you can do better. Otherwise, high end audio mfg's would be out of business. Dont get me wrong the THX sounds very good. It just needs more wattage (closer to 1000W overall) and more complete system controls. You dont simply put a treble and bass control and call it "serious" audio. Even cheaper head units have Eq. band capabilities these days. No subwoofer control is a major omission too. In conclusion, the THX is good but just needs the last few items buttoned-up to be incredible. They went this far... JR